Introduction to Service Finders:
These days there are so many look-alike internet directories which dilute dealer marketing by combining other advertising sources and even limit marketing to simple text advertisements. These cookie cutter approaches to internet marketing tend to advertise all residential service types as if they were the same and had the same marketing needs. They are simply marketing ideas only and not HVAC industry ideas, and are not designed with the HVAC dealer in mind. Service Finders is a program designed by and for the HVAC professional with marketing solutions targeting the specific needs of today’s heating and cooling contractor.

You will find that Service Finders focuses on key needs of the HVAC dealer when it comes to internet marketing. Dealer advertisements include the company logos as displayed on service vehicles, and support the dealers’ other advertising sources using key ad phrases and information designed to cause the internet viewer to both get to know the dealer and to take action when reading an advertisement.

The Service Finders Team:
Service Finders was founded by and includes a team with over 50 years of HVAC industry experience and professional expertise in internet marketing, networking and website design technologies. Today Service Finders and its sister company Phoenix Web Services, offers a complete dealer marketing program from website design, website hosting, e-mail services, online promotions and comprehensive dealer reporting.

Dealer Promotions:
Service Finders begins capturing the HVAC internet audience when a consumer first enters a matched HVAC key word ad phrase on Google or other major search engine. Service Finders specifically targets the HVAC customer by exclusively marketing to the HVAC industry. Service Finders markets key word ad phrases through their privately owned network of HVAC blogs, directories and websites. After years of testing and development, and in team with Google Services, Service Finders has a proven means for collecting qualified HVAC internet traffic through Search Engine Optimization (SEO).

Once HVAC consumers reach the SF Advertising Network they are free to read HVAC articles and participate in blog discussions, but the emphasis and purpose is to further qualify the viewer as a customer in need of HVAC services or installations. Consumers are qualified as HVAC customers by the choices they make and by the information they provide (ie. zip code criteria) during a dealer search through Service Finders and the SF Advertising Network.

The internet viewer is then forwarded from the SF Advertising Network to ServiceFinders.net locally where they will be presented with up to five vivid HVAC dealer profile advertisements to choose from. Five dealers per zip code both serves the consumer and dealer, and by limiting their choices consumers are not overwhelmed with too many dealer advertisements to choose from, and dealers are not overlooked by local HVAC customers. The consumer may then select from the five local dealers and click to visit dealer websites, or if a dealer does not have one, Service Finders will provide the dealer with free company web pages (a website) as part of their membership.

Dealer’s Online Membership and Login:
There are a number of key factors which set Service Finders apart from the rest when it comes to their HVAC Advertising Program. The Service Finders month-to-month risk-free membership terms not only mean that dealers can cancel anytime without any commitment concerns, but from the dealer login area they can also change any aspect of their membership in real-time.

Dealers can easily update all the text and imagery used to advertise their company and their online internet coupons. Whether a dealer is making simple changes to their online advertising profile, or if they are making updates and adding web pages to their free company website on Service Finders; it’s all simple and there is no need for learning new software. Many websites and online advertisements get out of date and are in need of changes, but Service Finders members are free to make updates anytime and without the need of contacting a web administrator or support personnel for help.

Other features available from the dealer’s login area include viewing invoice history and real-time advertising reports, and their zip code management area. Service Finders stands behind its advertising with risk-free terms plus detailed advertising reports which show exactly how well the adverting is working for HVAC dealers. Reports show the amount of remote and local advertising, traffic to a dealer’s website, coupon traffic (viewed and printed) and more. Dealers can also view reports to show the consumer traffic clicks per each zip code, and they may change their zip codes at any time to ensure the cost effectiveness and success of their advertising!

There simply is no other program like Service Finders which is designed to be both effective and absolutely risk-free for the HVAC dealer!

Membership Costs:
After the initial trail period memberships cost only $10.00 per zip code per month. There are no other membership fees and each membership is simply based on the total number of zip codes being used with a minimum of 5 ($50.00). Month-to-month memberships fees are charged to a dealer’s credit card at the beginning of each invoice month, and supplementary invoices are automatically created as dealers choose to change the number of zips in a given invoice month.

Free 45 Day Unlimited Trial:
Service Finders is so confident in this program and knows that once a dealer uses Service Finders that they will want to stay a member and to prove it dealers are offered a Free 45 Day Unlimited Trial. Service Finders will even perform all the initial work necessary to set up a new membership completely without charge!

Dealers can join for free from the Service Finders Membership Information Site found at ServiceFinders.org and by completing the 45 Day Trial Request Form. The form will only request the dealer’s basic contact information, 5 zip codes to market the dealer in and will not ask for any billing information. This is simply 45 days of Free HVAC dealer advertising!

After completing the Trial Request Form and usually within 24 hours the dealer will receive their new username and password and may log into their membership with all the same membership privileges as a paying member. Initially the dealer is set up with 5 zip codes but dealers may have more zips without charge after logging into their online membership.

It’s that simple! Dealers have nothing to lose and only new customers and free advertising to gain. In 2009 Service Finders served dealers with an average of 2 qualified internet visitors per day plus thousands of monthly local and remote vivid advertising impressions within the Service Finders Advertising Network and ServiceFinders.Net.